The Joy of Giving was launched and initiated by Jerry in 2003 for promoting the idea of Philanthropy of social justice and to get people involved in the process of change. The Joy of Giving has now become a global movement which has also inspired several other initiatives like Giving Tuesday, The Joy of Sharing, Daanutsav and other giving related campaigns and movements. Through the Joy Of Giving Jerry also created the first face to face fundraising agencies which have now become the primary force and method of fundraising for charities globally. Read Jerry’s piece that went viral and was widely read on the speaking tree portal. https://www.speakingtree.in/article/beyond-just-giving